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Department of Energy
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2016 EIA Energy Conference
| Chris Atkinson | Page 30 of 11 |
April 24, 2024
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The Disrupters ? Have incredibly deep pockets – – Apple has $220B in cash, which dwarfs the market capitalization of Ford ($54B), GM ($50B), VW ($63B), Tesla ($31B) and is greater than Toyota ($164B). – Uber (private) has a $50B value – greater than FedEx. – Bear in mind that the traditional automotive industry operates on very thin margins, and is the “world’s greatest destroyer of capital”. ? Traditional barriers to entry: – Regulation – Silicon Valley has never acknowledged regulation as a barrier to doing business. – Capital – Apple alone has 10x the capital required to succeed. – Engineering – not an issue with less complex powertrains (although the battery? Hence Tesla’s Gigafactory). ? SV operates on its own time scales (~1-2 years vs. 6-10 years of the automotive industry). ? Tremendous market pull for high technology products. Chris Atkinson, Program Director ARPA-E